People ask this question all the time. But sometimes this is the wrong question to ask. Instead, they should be asking “Can I afford NOT to do it?”

Can you afford not to invest? Not to learn? Not to simplify your life? Not to have the right tools? Not to grow?

You may save a little now, but what will the impact be in the long term?

If you don’t learn new skills… you will become redundant and you may lose your job to someone else who did learn.

If you don’t invest in new tools or technology… your competitors will over time gain an advantage over you and will be able to offer better and cheaper services.

If you don’t invest in advertising… your sales will decline.

If you don’t spend time on your marketing… people will forget about your business.

If you don’t spend time with your family… your relationship will suffer.

If you don’t explore new opportunities… you may miss out on something amazing.

Sometimes the cost of missed opportunity is way too high.

Yes, it is all about finding a balance. Balance in life, balance in business, balance in money management, balance in relationships.

Next time, you say no to something, just ask yourself. “What will it cost me long term, if I don’t do this?”